Here at Videobred, we say we like to “work hard, play hard.” Derby week in Louisville is a perfect time to put that to the test, as the entire month is dedicated to projects and fun surrounding the “most exciting two minutes in sports.” We enveloped ourselves in the Derby spirit, from getting footage at the Pegasus Parade, to shooting at Millionaires Row, and of course having a Mint Julep or two.
The main Derby project was for our client Mott’s, who launched their new 100% vegetable juice at the Red Carpet Green Room. Raph Cecil, Brian Cunningham, and Matt Niehoff were there, shooting footage of celebrities that came by to taste test the Garden Blend Bloody Mary and other fresh drinks.
Cecil and Cunningham shot B-roll with the HDX900 and Cannon 7D, as Niehoff was editing in a small 3’x5’ room. “I had to edit behind a wall, on the floor while everyone else got to hang out with celebrities,” Niehoff said with a laugh. Celebrity encounters included “Private Practice” star Kate Walsh, who teamed up with Mott’s to promote the drink, along with Martha Stewart, Jennifer Tilly, and Kate Gosselin.
“Kate Walsh was a real pro,” said Cecil. “It’s always great to interview someone that needs very little prompting. She hit all the points and gave us just the right sound bites. I’ve been fortunate enough to see the Derby from the infield, Grandstand, even next to the Spires, and now the red carpet. This was another great Derby memory.”
Although the day was a success, Cunningham’s star stuck moment never came. “We did not get to see Bill Paxton,” he said, “which was a source of great regret for Matt and me. He is the only actor to be killed by a predator, alien, and terminator.”
Work aside, a few members of our group were able to escape and join the festivities at the AdFed Spring Day at the Downs. Videobred has been attending the event at Churchill Downs for over 20 years and with tons of food, drinks, and mingling, it is definitely something we look forward to.
“We were able to hang out outside of work, which is always a good time,” said Tori Thompson, our new Operations Manager. “You run into people you have worked with or want to work with so it’s a great way to network, but it’s also really fun. There is excitement in the air because it’s Derby week.”