A Team Effort
2011 marks the 50th anniversary of Humana’s existence. While it began as a local nursing home, Humana has grown into a healthcare organization of global proportions. Milestone anniversaries call for a celebration and Humana came to us to take a nostalgic look back.
For this project we were lucky enough to partner with producer/director Kay Milam of Donna Lawrence Productions, to create a short video documenting the history and growth of the company. With so much history to cover, this project required an all-hands-on-deck approach. The team combined elegant interviews shot on location, by Brian Cunningham, with archival images and motion graphic treatments.
Sorting through hours of photos, footage and news clippings, to bring the story to life is quite a task. Steve Hurst and Chris Johnson worked together to piece it all together. “I loved working on this project. It was a perfect team effort that allowed each person to truly focus on what they are best at,” Johnson reflects.
Annie Ratterman’s guidance as producer and Hurst’s “unshakeable calmness” Johnson said, allowed for a successful completion of the video. The final product was shown to the entire Humana staff in the Yum! Center, to which David Jones, Jr. said was a difficult act to follow.
I’d say that’s a job well done. Click over to our portfolio to see for yourself!by