9(ish) Questions With: Cindy Jones1

This month, we shine our Alumni Spotlight on the lovely and talented Cindy Jones.  Cindy “graduated” from Videobred ten years ago and went on to be a partner at Little Giant Media, where she is a Producer and an Editor.  Fortunately for all of us at the ‘Bred, Little Giant keeps their office space under the Videobred roof. This means that we get to see her beaming smile, and feed off her can-do attitude when she joins us for cookouts, or in the lobby for Happy Hour.  Cindy and the Little Giant crew stay busy shooting and producing for clients such as World Hunger Relief, Texas Roadhouse, and Circle K  – just to name a few.  We were able to sit down with Cindy for a brief chat, and this is what she had to say:

1.  When were you at Videobred, and what did you do here?

Time flies.  I had to ask Sharon Craven, but apparently I was there from 1997 to 2002.

2.  What is your job now, and what do you love about it?

I am now a producer, editor, and partner at Little Giant Media.

3.  What is the most important thing you learned while working at VB?

The most important thing I learned during my days at Videobred was to go into each job with the attitude that it takes the same amount of time to create a mediocre product as it does something very special.  Videobred gave me the resources, time and most importantly encouragement to create pieces I am still proud of today.

4.  What is your drink of choice now, and what was it then?

My drink of choice then was anything cold on the Brewery deck, usually scotch and soda.  Now, I’m a wine snob but still love a good scotch.

5.  What movies have you seen lately?

Dark Shadows, Midnight in Paris, The Descendants

6.  You favorite piece of technology?

I know it’s hard to believe, I am not a technology wiz.  But, my favorite technologies are the AVID and a good ballpoint pen.

7.  What is your biggest Louisville guilty pleasure?

My Louisville guilty pleasure has to be the Louisville Cards.  I’ve been going since I was a kid and love basketball season.

8.  Craziest thing that happened on a shoot or edit?

When you have been the business as long as I have, there are way too many stories – like at the end of shooting a 14-hour Christmas Campaign only to comes back to spot check tapes and realize the tube camera (yes, it was years ago) was out of registration.  Or after our first remote ‘live commercial’ in a brand new satellite truck.  We decided to celebrate on the way back and stopped at a restaurant with a low overhang that took the dish off the truck….. it didn’t go over well.

9.  Advice to incoming interns or anyone who wants to work at Videobred?

My advice to interns is, if you don’t love it, don’t do it.  I have never second guessed my decision to tell stories, I love what I do.  This profession demands so much of your time, you’ve got to enjoy it.  And the best way to enjoy it is to learn it all.  By understanding the process, you will be better at everything you do and be empowered to do it all!

See?  What a great attitude!  Thank you Cindy!  Below is a picture from 1997, the year Cindy started.  To quote her: “Its fun to look at all of the talented and somewhat crazy folks that worked here at the time!”  Recognize any faces?

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