Clean graphics were used in combination with stylized shots to convey a positive message encouraging Louisvillians to use their street sense.
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This humorous campaign for Churchill Downs placed elements of racing in everyday situations. “Driveway” juxtaposed washing a car to washing a horse. The jockey’s cue to wave was the phrase “Miller Lite.”
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This Central Bank commercial gave our creative team a chance to flex their comedic muscles, pulling only the best moments out of the numerous, improvised takes. In Kentucky, basketball is king. [..]

Inspired by the motion and rhythm of the opening titles for “Thank You for Smoking,” motion graphics artist Chris Johnson created a typographic treatment for this McDonald’s spot. [..]

When it comes to quality bourbon, there’s nothing like Maker’s Mark. Our team was tasked with the tall order of bringing Makers’ crisp, elegant flavor to the small screen. The result is an exercise in creative simplicity.
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Look Ma, no makeup! To shoot this commercial about the importance of the 2010 Census, our crew had to have the lighting and camera finesse to capture the beauty of “real” people without the aid of makeup artists and stylists, and the personality to convince strangers on the street to participate. [..]

It was just another day’s play to shoot this commercial for the zoo’s new dinosaur exhibit. The crew broke out the arts and crafts supplies to create a prehistoric PeeWee’s Playhouse world, complete with a huge on-screen volcano that was actually only 1-inch tall in real life. [..]