Five Questions for Videobred’s Fiona Martin

Fiona Martin brings unique perspective to visual communication

Less than two years out of Western Kentucky University, Videobred’s Fiona Martin has already made an impact at Videobred. Whether behind the camera shooting, producing or gripping, she supports every project with original creative thought.

1. How did you get into Filmmaking? 
In 9th grade I took a career aptitude test. The result was director of photography. I remember googling the term and thinking, “really, a camera guy?” I wrote the whole thing off only to discover myself, years later, in video production and working towards a Master’s degree in the field. You have to believe in what you’re doing.  Filmmaking is a powerful vehicle for social change. If I can use a video as a tool to positively influence someone then I’m proud of it.
2. How would you describe the Art of Telling a Story? 
Stories have shaped our culture and identity for centuries- it’s in our blood to want to tell and hear stories. If someone asks “how was your day” many times your answer will include a story. A good story makes you feel something, whether it compels, empowers or motivates. I think the best story tellers use empathy to bridge the gap between subject and audience. Relaying emotion breaks through any preconceived notions and helps the subject and audience relate so that ultimately we’re just communicating human to human. I think that’s the best way to get your message across.
3. What are your favorite projects and why? (links or titles) 
In general I love the energy and innovation on set. The crew is constantly coming up with different ways to rig, light and stage a shot. The creative collaboration at Videobred makes for a great learning environment. The Mike Olsen Project was my first experience producing a highly emotional piece. I sat face to face with Mike and asked him questions about how long he was going to live and the legacy he wanted to leave behind. We weren’t just getting sound bytes from an interview, we were talking about his reality. Danny and I built a relationship with Mike off-camera in order to convey his story to the best of our abilities. It was a truly moving experience.
 The Green For Good project was unique because we followed the progress of an environmental study over the course of a few months. I’m passionate about sustainability so it was right up my alley.
The Bellarmine social media videos are always enjoyable to shoot because I can usually click with the students and they do really well on camera. I can go into the shoot open-minded and confident that I’ll end up getting good material.
4. What is your favorite quote?
Keep growing, get out of your comfort zone and don’t be afraid of failure. That’s not a direct quote but probably a mix between Buddha and a dead president.
5. If you could have one super power, what would it be and why?
The ability to speak and understand every language! Imagine a world where cultural difference and language barriers are easier to navigate. I think it would eliminate a lot of fear and misunderstanding in the world.
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